UBS Hong Kong Open Charity Cup invites golfers to ‘chip in and help out’ local youth
Friends of Asia Hong Kong appointed Official Charity of 2015 UBS Hong Kong Open
[Hong Kong, 2 October 2015]: The title sponsor, organizers, and official charity of the UBS Hong Kong Open 2015 are proud to announce the launch of a new charitable initiative, the UBS Hong Kong Open Charity Cup. The event, which is scheduled to take place on 28 October at the Hong Kong Golf Club, is organized in conjunction with Friends of Asia Hong Kong, the official charity of the 2015 UBS Hong Kong Open, and venue sponsor, the Hong Kong Golf Club.
The Charity Cup underscores the community focus of the UBS Hong Kong Open and is supported by the Open’s event partners including UBS, Friends of Asia HK, the Hong Kong Golf Club, the Hong Kong Golf Association and the European and Asian Tours.
Ms Kathryn Shih, Head of UBS Wealth Management APAC, commented on the initiative saying, “UBS is delighted to support this exciting new campaign which is the latest in a series of activities designed to ensure that the Open leaves a positive legacy for all of Hong Kong.
“On behalf of UBS, I would like to thank all of our event partners for their support, especially Friends of Asia HK and the Hong Kong Golf Club and its members, who have opened the course for use by the public for an additional day for the UBS Hong Kong Open Charity Cup.”
Extending a successful partnership first established during last year’s championship, Friends of Asia HK has once again been appointed as the official charity of the UBS Hong Kong Open in 2015. Caleb Chan, Founder of Friends of Asia HK, commented on the organization’s appointment saying:
“We are delighted to be the official charity of such a well-established, history-rich and respected event as the UBS Hong Kong Open for the second year. Friends of Asia Hong Kong is committed to expanding the charitable profile of important events like the Charity Cup, in association with event partners such as UBS, the Hong Kong Golf Association, the Hong Kong Golf Club and the European and Asian Tours. The fundamental belief upon which we are built centers around the spirit of giving and the importance of helping others.”
UBS and Friends of Asia HK are working closely with the event partners to expand the impact of the tournament’s charity program as exemplified by the launch of the UBS Hong Kong Open Charity Cup. In keeping with this commitment, Friends of Asia HK has pledged to match the total funds raised from the Charity Cup campaign dollar for dollar, with a minimum donation of HKD 1,000,000 granted to the campaign’s charity beneficiaries.
Proceeds will be shared equally among three youth-based organizations:
- Playright Hospital Play Services, which provides treatment, support and comfort through play to ill children in local hospitals.
- InspiringHK Sport Foundation, which seeks to improve the lives of disadvantaged youth through sport.
- Autism Partnership Foundation’s Aoi Pui School, Hong Kong’s only school devoted to supporting autistic youth.
The Autism Partnership Foundation’s Aoi Pui School was a beneficiary of the 2014 tournament with Friends of Asia HK and the Hong Kong Golf Club each donating HKD 100,000 to the school. The funds were used to financially support local youth suffering from autism spectrum disorder to attend the school.
Apart from contributing to the local community, one of the major attractions for Charity Cup participants is the unique opportunity to play on the UBS Hong Kong Open course, which is open for play on just nine days each year. The Hong Kong Golf Club, venue sponsor of the UBS Hong Kong Open Charity Cup, is providing the venue for free for this first of its kind charity golf event.
“The Club is delighted to be supporting the Charity Cup, which will provide a wonderful opportunity for local golfers to enjoy the Championship Course just days after the completion of the UBS Hong Kong Open,” said Kenneth Lam, Captain of the Hong Kong Golf Club.
“As well as our commitment to developing junior golf in Hong Kong, the Club works hard to host numerous fundraising initiatives for the benefit of the Hong Kong community throughout the year, so our involvement with this very worthy event is a natural step for us to take. It promises to be a special day,” added Lam.
Apart from raising funds through Registration fees for the Charity Cup, (HKD 5,000 for individuals and HKD 20,000 for teams of four), a range of other initiatives during the UBS Hong Kong Open week will generate funds for the beneficiary organizations.
Title sponsor, UBS, will support the campaign with a hole-in-one competition over the course of the UBS Hong Kong Open. The first professional who cards a hole-in-one on the 144-yard 12th hole at Fanling during the UBS Hong Kong Open will trigger an automatic donation to the UBS Hong Kong Open Charity Cup campaign.
The 2015 European Tour season has seen 43 holes-in-one recorded with UBS Hong Kong Open headliners Miguel-Angel Jimenez, Dustin Johnson and Thongchai Jaidee all accomplishing the feat this season. Jimenez has three holes-in-one on the year while Dustin Johnson and Thai ace Thongchai Jaidee have one each.
Funds will also be raised via branded donation boxes placed on the course, in the expanded Spectator Village and inside the Friends of Asia HK booth during the UBS Hong Kong Open (22-25 October).
In keeping with the focus on enhancing the accessibility of the UBS Hong Kong Open for the wider community, organizers previously announced that entry to the first round on Thursday, 22 October, is free for all spectators.
Spectators must pre-register via the official ticketing website for the complimentary tickets: http://tickets.europeantour.com/event/ubs-hong-kong-open-thursday-only/hong-kong-gc/905708/. Charity Cup donation boxes will also be set up at the public entrance on Thursday and throughout the tournament to further encourage donations.
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This year, the “UBS Hong Kong Open” is sponsored by the Mega Events Fund (MEF) of the Hong Kong Special Administrative Region Government. The Fund was set up in 2009 to support mega arts, cultural, sports and entertainment events to be staged in Hong Kong. With the approval from the Finance Committee of the Legislative Council, the operation of the Fund has been extended for five years till end March 2017 with a view to attracting more internationally acclaimed mega events to Hong Kong and reinforcing Hong Kong’s position as the events capital of Asia.
For further information on the UBS Hong Kong Open Charity Cup please contact:
Tel: +44 (0) 1344 840400, firstname.lastname@example.org
Joe Pan, Tel: +852 9669 7901, email@example.com
Sean Moore (Eng): Tel: +852 9095 8889, firstname.lastname@example.org
Andy Yeung (Chi): Tel: +852 2808 0977, email@example.com
Hong Kong Golf Club :
Ellen Cheng Tel: +852 26791850, firstname.lastname@example.org
Friends of Asia Hong Kong:
Natalie Fung Tel: +852 9491 1777
Josephine Leung Tel: +852 6272 9323
UBS Hong Kong Open Charity Cup Beneficiaries Backgrounder
Friends of Asia Hong Kong – the Official Charity of the 2015 UBS Hong Kong Open
Founded in 2014, Friends of Asia HK is a registered charity seeking to provide resources, care and opportunity to those in need, with programming centered on sports, health and recreation. Its mission is to support the Hong Kong public by raising funds and creating awareness of the importance of physical and mental wellness. A lead partner in organizing the UBS Hong Kong Charity Cup, Friends of Asia HK has committed to match all funds raised through the campaign, with a minimum guaranteed donation of HKD 1,000,000 to the three charity partners.
To learn more visit: www.FriendsOfAsiaCharity.com.
UBS Hong Kong Open Charity Cup Beneficiaries
All proceeds will be shared equally amongst three child and youth-focused organizations:
Playright Hospital Play Service
Part of the Playright Children’s Play Association, which has been advocating for local children’s right to play since 1987, Playright Hospital Play Service offers therapeutic play services for children in five local hospitals on both an in- and out-patient basis by Hospital Play Specialists. With the vision that play can be a powerful ‘medicine’ to help children cope with the stress and anxiety that may arise from medical treatment, Hospital Play Specialists are one of the key members in a pediatric healthcare team. Playright Hospital Play Service has been supported by the UBS Optimus Foundation since 2014. To learn more about Playright please visit: http://playright.org.hk
InspiringHK Sport Foundation
Founded in 2013, the InspiringHK Sport Foundation has a vision to increase the social mobility of underprivileged youth in Hong Kong through sport. InspiringHK Sport Foundation works to instill sportsmanship and charity while promoting equality for local underprivileged teenagers to increase their social mobility. InspiringHK carries out this mission through long-term sports training and learning experience programs. Currently, InspiringHK Sport runs intensive athletic training programs in Dance, Running, Fencing, Field Hockey, Tennis, Women’s Football and Rope-Skipping. InspiringHK hopes to use the proceeds to create a Golf program. To learn more please visit: http://inspiringhk.org
Autism Partnership Foundation (APF)
APF is committed to making a difference in the lives of children with autism. APF aims to raise funds to generate public awareness and knowledge about autism, to advocate ABA treatment and intervention for autism sufferers through community programs of education and research, and to support children with Autism Spectrum Disorders (ASD) and their families in Asia. The Foundation’s Aoi Pui School is Hong Kong’s only school catering to children with ASD. Aoi Pui School is a private primary school registered under the Education Bureau. The school teaches not only academics but also Autism deficit skill subjects such as social skills, language communication, behavior management, emotional regulation, self-help skills and community training. More than 100 students enrolled in past years have been able to transfer to mainstream schools. For more information, please visit apschool.edu.hk or Facebook/APFHong Kong.